Don’t Panic! AdSense Reports Aren’t Updating

If the first thing you do in the morning is log into your AdSense control panel, you probably had a little bit of a scare. It looks like the AdSense reports have not been updated since a little after midnight on pacific time. It does look like ads are still displaying normally, so I am assuming impressions and clicks are being counted, just not reported.

AdSense occasionally goes through reporting outages, but this one is much longer than normal.

Update: 3:00pm It looks like things are back to normal now.

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