Archive forFebruary, 2008

Privacy Policy Requirements For AdSense Publishers

Recently, AdSense changed. JenSense has a post detailing all the changes.

One of the major changes is that publishers now must include a privacy policy. The new Terms and Conditions states:

You must have and abide by an appropriate privacy policy that clearly discloses that third parties may be placing and reading cookies on your users’ browser, or using web beacons to collect information, in the course of ads being served on your website. Your privacy policy should also include information about user options for cookie management.

I have a feeling that the vast majority of publishers do not have anything like this currently on their sites. I know I don’t. Here is what I am currently considering planning to put on my site. Feel free to use it on your own site. If you have any comments about it please let me know! I’ll try and update this post if I feel any changes are needed.

We have relationships with other companies that we allow to place ads on our Web pages. As a result of your visit to our site, ad server companies may collect information such as your domain type, your IP address and clickstream information and may be placing and reading cookies on your browser. If you wish to disable cookies, you may do so through your browser options.

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Going to Affiliate Summit West

While I mostly talk about AdSense on this blog, I have actually started to earn a lot more money from affiliate programs then I do from AdSense. I haven’t talked about it much because I don’t consider myself very knowledgeable when it comes to affiliate programs. In order to learn more about affiliate marketing I’m going to Affiliate Summit West in Las Vegas next week.

I’m going to try to go into the conference with a very open mind. I want to try to expose myself to as many possible ideas as I can to see what I can do to expand my online business. I’m looking at it as an idea-generating opportunity.

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