Review of ParkQuick.com, Domain Parking Resource

This is a paid review of PaidQuick.com. (As usual, I only review products or services that are relevant to AdMoolah and that I would probably review anyway.)

ParkQuick.com is a site that offers recommendations and reviews of domain parking services. Domain name parking is used when you have bought a domain, but have not yet actually hosted a web site on it. The domain parking services put ads on the parked domain that will earn you money when people visit the domain.

There are a couple of ways people may visit parked domains. If you buy a domain name that used to have a site on it, but the domain name has expired, there will still be links to the domain, and people may still have the domain bookmarked. If you have not set up hosting at the site yet, they will simply see a “Server Not Found” message when they visit the site. The other way people visit parked domain is called “type in traffic”. This happens when people type the domain name into the address bar of the browser. If you sign up for a domain parking service, these visitors will see ads instead. Depending on the service, you get paid for these ads on a CPC or CPM basis. Usually the payouts are pretty low compared to the payout on real, active sites. Because the payouts are so low, people who use these type of ads usually either have a very large amount of domains (hundreds of them) or have domains that are often typed into the browser address bar.

What PaidQuick does is have a directory of all the various domain parking services that you can sign up for. If you have parked domains, this is probably a pretty good place to start investigating the monetization of these sites.

2 Comments

  1. Leonard Holmes Said,

    November 16, 2006 @ 6:04 pm

    I appreciate the review. You might be surprised about the payouts, though. Some parked domains make more than the same domain modestly developed with content and AdSense ads. The parking services get a better cut from Yahoo or Google than a webmaster of a small site would, and they then share between 50% and 80% of this with the domain owner. These pages tend to have only paid links (nothing else to click on), so surfers are less “distracted” by content.

    Truly developing a site will *always* beat a parking page, and these pages tend not to get repeat traffic. Some parking services even improve search engine rankings, while others usually cause a drop in the engines.

    At the very least there is really no excuse for leaving a domain totally unhosted, or leaving the registrar’s stock parking page in place. You could be making the money that GoDaddy is currently making off your domain…

  2. carpet price quotes Said,

    November 26, 2006 @ 5:37 pm

    That site actually seems useful. Hopefully there’s one or two that actually throw some content on your domain. All of the link pages are crappy. One real paragraph on each page would help the domain exponentially

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