AdMoolah News and Views

I just had an email exchange with a user of the site and came to the realization that I hadn’t been giving people the ability to report multiple websites per AdSense account. That is, I was assuming people would report their earnings for each website individually.

I guess I have a couple of options here:

1. Allow people to enter multiple URLs for a single submission. This also bring complicates the category slection. Should each website be tied to a different category? (And I’ll need to figure out how to show this in the query results view).
2. Force people to split out there earnings by website. This would provide more accurate results, but it would be a little more work for the users of the site to do.

I would love your comments and suggestion on this.

We made a (hopefully) useful modification to the site today. It used to be when the result of am earnings query was more than 50 records, only the first 50 would be shown and that was it. Now you have the ability to page through all the records that are returned, 50 at a time.

We also changed the Summary section so that if more than 50 records are returned from a query, the summary of all records retrieved can be viewed via a new link at the bottom of the page.

Thanks to Sasha J. who posted a request for this feature in a comment to a previous entry. We are listening to you, so send your comments and questions!

We have made a couple of updates to the site tonight:

1. We now have an account maintenance page that allows you to change your email address, password or contact option. To access this page click the “Update Account” link on the left side of the page. You must be signed in to see this link.
2. We also have a new feature to send passwords or user names if they are forgotten. There is a link on the “Sign In” page for this.

Google has come up with a neat “Heat Map” to their optimization tips page.

It helps you visualize the best places on the page to put your ads. I like it a lot! Expect to see the position of the ads on AdMoolah.com to change soon

(Source: JenSense)

In case anyone missed it, Google is going to be offering AdSense inside of RSS feeds. See Longhorn Blogs entry on this.

This means we should see the earnings numbers for the Blog category go up once these ads go public.

Made another update toAdMoolah.com. This time I added query by URL. From the query page, you can enter a partial or full url to search for in the earnings database.

This feature came about after a short discussion at Elliott Bäck’s blog. There he says “Looking at a specific site would be a great way to attract ‘vanity searches’ from people looking for their own numbers.” Thanks for the idea Elliott!

Hope you like the new features.

We updated AdMoolah.com today to include the language of the website when data is being input. You can also now query earnings by language.

Thanks to Julio Alonso for the suggestion. User feedback is very important to us so keep it coming!

Google has a new enhancement to their AdWords program called
Site Targeted Ads.

Site targeting lets advertisers choose individual sites in the Google content network where they’d like their ads to appear. Since Google first introduced AdWords, advertisers have asked us for the ability to run their ads on specific websites. Site targeting gives our users that ability, while also allowing their ads to compete for ranking with traditional keyword-targeted AdWords ads. It’s one more tool that AdWords advertisers can use to bring their message to highly-targeted groups of web users.

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The program is in beta right now and only available to a few advertisers, but it will eventually be available to all advertisers.

This could have some serious consequences to AdSense revenues. High quality, popular websites will be in high demand, and start earning more. Lower quality, less poplar sites will not be chosen by advertisers, reducing their earnings potential.

There is additional coverage at JenSense and SearchEngineWatch.

I’m curious to find out what other AdSense publishers think. Use the comments link below to share your thoughts.

Today we launched AdMoolah – a website for sharing and comparing Google AdSense earnings.

In March 2005, Google updated the policies of the AdSense program to allow users to “accurately disclose the amount of Google’s gross payments”. This is great news for webmasters because now we can get a sense of how we compare to other sites and we get to find out what kinds of numbers are possible. That’s the idea behind this site.

If you are at all interested in Google AdSense, or website advertising in general, we would love for you to take a look at the site and let us know what you think. Email us with you comments and suggestions.

Thanks!