MicroSoft PubCenter Beta Shows Promise

Techcrunch is reporting that publisher are having some good, early success with MicroSoft AdSense competitor, called PubCenter.

Some quotes from the article:

Our tipster says that he receiving from four times more in revenue Microsoft than Google AdSense. And the money isn’t the only advantage PubCenter has over AdSense. The advertisement themselves are are higher quality than Google’s ads, he says, and equally as targeted towards the content.

We also heard that Microsoft is allowing publishers to get creative with ads by allowing them to set background images. Google AdSense only allows publishers to change the color of the ads.

This could be great news for current AdSense publishers. We need a serious competitor. Yahoo has been trying with its Yahoo Publisher program (which has been languishing in beta since 2005), but most people report being very disappointed by the earnings..

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