A Must Read SEO Book

I recently bought and read Aaron Wall’s SEO Book and I am very glad I did.

I’m not usually one to go out and buy e-books, but I had been reading Aaron’s blog for quite some time and found that he always has good sensible advice. The book is very similar. It isn’t full of hype and get rich quick schemes, and there are no affiliate links in the book. What it does have is solid information for the full length of its 256 pages. I came up with a lot of ideas while I was reading it and had to keep a notebook on hand so I could scribble down notes as I went.

The book covers a variety of topics that web publishers need to know: writing for search engines, link building, pay-per-click, overviews of the major search engines and more. Each topic has the in-depth coverage it deserves. The content is very current and covers the latest on every SEO technique.

The one small problem I did find with the book is that it did not always flow smoothly. Since the book is an ongoing work in progress (and you get free lifetime updates when you buy the book) it has become a little disjointed in places. It wasn’t disruptive enough to make understanding the book difficult, it just seemed a little clunky at times.

Overall, the book is great, and I highly recommend you buy it now so you can start increasing your traffic right away.

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