What is Good CTR in AdSense?

Darren at ProBlogger has a great post about the factor that affect CTR. His list of reasons are:

- CTR varies between topics
- CTR relates to Ad relevancy
- CTR can vary seasonally
- CTR varies between reader types
- CTR varies between ad design and placement options
- CTR varies depending upon other site design factors
- CTR varies depending upon other options to ‘click’

I think this is a pretty thorough list. The post has a lot more details on each point and is worth a read.

1 Comment

  1. Randy Charles Morin Said,

    September 27, 2005 @ 10:23 am

    You mean CTR isn’t fixed? Wow, total genius ;-)

RSS feed for comments on this post